Introduction
A joint venture involves two or more businesses pooling their resources and expertise to achieve a particular goal. The risks and rewards of the enterprise are also shared.
The reasons behind forming a joint venture include business expansion, development of new products or moving into new markets, particularly overseas.
Your business may have strong potential for growth and you may have innovative ideas and products. However, a joint venture could give you:
- more resources
- greater capacity
- increased technical expertise
- access to established markets and distribution channels
Entering into a joint venture is a major decision. This guide provides an overview of the main ways in which you can set up a joint venture, the advantages and disadvantages of doing so, how to assess if you are ready to commit, what to look for in a joint venture partner and how to make it work.
Introduction
Types of joint venture
Joint venture - benefits and risks
Assess your readiness for a joint venture
Plan your joint venture relationship
Choosing the right joint venture partner
Create a joint venture agreement
Make your joint venture relationship work
Ending a joint venture
Here's how I made a joint venture successful |